Final Concept for The Spirit Series
I Will Never Stop Exploring, Period. A 12-week team project, Alexander Mayhew - footwear designer, Jessica Caldwell - apparel and accessory designer, and myself - color material designer, working with The North Face. Our project was to design for the future of females. We created The Spirit Series, to be launched May 28, 2020, coinciding with the annual women's menstrual hygiene day. We set out to push the boundaries for the future of females, change the perception of women within the outdoors, and tackle the endless taboo that haunts women's menstruation. Ultimately we created a product line that would help women better manage their period while in the outdoors or on the go, enabling females the power and freedom to say "I Will Never Stop Exploring, Period."